Diamond T Truck Emblem Art

by Reid Callaway

Title

Diamond T Truck Emblem Art

Artist

Reid Callaway

Medium

Photograph - Photography

Description

Diamond T...by Reid Callaway
Truck Emblem Art

The Diamond T Motor Car Company was founded in Chicago in 1905 by C. A. Tilt. Reportedly, the company name was created when Tilt’s shoe-making father fashioned a logo featuring a big “T” (for Tilt) framed by a diamond, which signified high quality. The company's hood emblem on trucks was a sled dog in harness. From its beginnings manufacturing touring cars, the company later became known for its trucks. By 1967, as a subsidiary of White Motor Company, it was merged with Reo Motor Company to become Diamond Reo Trucks, Inc.
During World War II, Diamond T produced a classic heavy truck in the 980/981, a prime mover which was quickly acquired by the British Purchasing Commission for duty as a tank transporter tractor. Coupled with a Rogers trailer, the truck gave sterling service with the British Army in North Africa Campaign, where its power and rugged construction allowed the rescue of damaged tanks in the most demanding of conditions. In addition Diamond T built the entire range of the G509 series 4 ton 6X6s, including cargo, dump, semi tractor, and wrecker trucks, as well as some lighter trucks, and even G7102 half tracks. Diamond T ranked 47th among United States corporations in the value of World War II military production contracts. Diamond T manufactured two pickup trucks: the Model 80 and the Model 201. Both pickup trucks were powered by the Hercules QX-series 6-cylinder engines. The Model 201 was produced from 1938 to 1949.

1946-1947 Production of commercial trucks was stopped for military production in 1942. A small number of commercial trucks began to be built in 1944 and more in 1945. In 1946, the first year of full commercial production, there were five models, in 1947 there were fourteen. After World War II heavy trucks were measured by Gross Vehicle Weight Rating (GVWR), the total weight of the chassis, body, and payload. In 1947 there were chassis rated from 8,000 pounds (3,600 kg) to 36,000 pounds (16,000 kg) with conventional, sleeper, and COE models. Annual model changes were discontinued and many models continued unchanged until 1950. Gasoline and diesel engines were offered by Continental, Cummins, and Hercules. Single and tandem rear axles were available in many wheelbases.

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Uploaded

October 12th, 2018

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